Senior Digital Consultant & Marketing Lead, MI Academy
With infectious positivity, Liam has demonstrated a knack for the gritty side eCommerce. A natural problem solver, you’ll often find Liam running toward the fire. Extinguishing it with his creativity, rationality and technical skill set.
He's got a broad range of experience with national and global brands like birdsnest, M.J Bale, Vissla, Rhythm Snowsports and more. Because of this, he has developed a very unique approach to eCommerce. Using your data as the foundation to a more customer-centric growth strategy.
Liam is passionate about technical marketing, SEO, CRO and performance marketing. But each of these would be nothing without applying the lens of customer experience. He's got a natural ability to distil complex theories, practices, tactics and jargon into real-world action plans. Ask him anything!