Retail Elevate Workshop
We're customising the workshop content and speakers to YOU - based on your biggest business challenges, successes and priorities. Help us help you by filling in our very quick survey below ...
Overview: Turning theory into practice
2pm-5pm, Thursday 25 July
This brand-new Retail Elevate Workshop is designed to give you the tools and techniques you need to take your business to the next level.
How many times have you heard that finding a unique idea and establishing your business online is the hard part? In fact, experience will show this is a walk in the park compared with scaling up and achieving rapid, consistent growth … then, with growth, comes new, unexpected challenges.
This highly interactive workshop will give you to tools you need to scale-up for ongoing success - drawing upon customised content, real-life examples and strategic insights provided by retailers who have bought the proverbial T-Shirt.
This workshop is designed for companies that fall within the bracket of $1-10 million in revenue turnover per year, or 5-10 employees.
With an inspiring advisory committee behind us, Retail Elevate is presented by Online Retailer and MI Academy.
Areas to be covered in the Workshop ...
Session 1:
How to activate a growth marketing strategy – A in-depth step by step guide to successful retail digital marketing strategy planning
- Intro to growth marketing
- Growth Marketing Legend, How this Shark Tank pitch winning retailer developed an unlimited budget formula
- How to identify your biggest marketing opportunities in your customers journey
Session 2:
Developing your strategy
- How to attract new traffic to your site (social & organic search best practices)
- Strategies to turn a new traffic into into customers in less 30 days (intro to Email Marketing Automation
Session 3:
How to build a highly effective team – Digital Marketing Project Management, tips and tools to keep you on track
- Collaboration
- Delivery
- Reflection
- Improve
Session 4:
Design your 90 day plan!
Who should attend?
Retail Elevate is designed for the following from retail businesses looking to upscale:
- owners
- founders
- managing directors
- marketers
Ideally you are already well established online with turnovers exceeding $500k per annum and/or with a headcount of five or more.
Alternatively, you could be an ecommerce/marketing manager at a well-established business with significantly higher turnover, for example wholesalers, but are relatively inexperienced at online retail. This is the place for you!
Benefits of attending ...
- Understand how to overcome challenges faced by online retailers in the upscaling phase
- Access customised content designed to provide solutions for your most pressing concerns
- Learn industry tips and tricks to accelerate growth while highlighting potential traps and common mistakes
- Identify where opportunities exist to achieve results fast
- Evaluate ecommerce tools and tech most appropriate to your business' current stage of growth
- Gain knowledge and tools to help make your team more creative, strategic and productive
- Develop a 90 day plan of actionable, high value strategies to propel your business forward immediately on return to the workplace
- Network with other retailers to exchange best practice and learnings from personal experience
- Go into the draw to win a $500 training voucher from MI Academy
Are you ready?
Retail Elevate Advisory Board
ERIKA ALIGNO
Content Manager
Online Retailer Conference & Expo
ALITA HARVEY
Managing Director
Milk It Academy
DEAN SALAKAS
Chief Party Dude
The Party People
JASON KENCEVSKI
CEO
Speedmaster
JENNIFER FLYNN
VP Product
Airtasker
SANDRADEE MAKAJEV
Founder & Director
St Frock