Phil Bonanno is a client partner at Facebook, where he’s spent four years helping Australian retailers drive brand and sales growth. He’s worked in and around retail for nearly thirty years, starting on the shop floor, to managing stores and opening new markets. He’s also built, grown and sold retail analytics businesses in the US and Australia. He’s provided commentary for leading business and trade journals and training for thousands of retail and FCMG executives. He used to be a DJ and still loves vinyl. His first concert was Deep Purple and his first album was Silk Degrees, by Boz Scaggs. He lives in Melbourne with his wife, son, confused dog and three-legged cat.