Mike Halligan

Mike Halligan

General Manager

Mike is General Manager at the 5TH, an Australian watch and lifestyle accessories brand famous for its unique business model of only selling for five days of the month. Previous to the 5TH, Mike had led brand + eCommerce strategy across ZANEROBE and Barney Cools fashion brands and founded ‘Online Store Guys’, a boutique eCommerce agency. His unique background has seen him design and build online stores for some of Australia’s most iconic lifestyle brands, finding the balance between creativity and data-driven decision making to turn much loved companies into high performing online stores.

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