Chief Executive Officer
Andrew joined eStar in October 2014 as CEO. Andrew has 25 years experience in retail, eCommerce, and consulting in Australasia, Asia and the UK. Prior to joining eStar, he was CEO Multichannel (and CEO Torpedo 7 Group) at The Warehouse Group (TWG) leading their digital expansion across 14 retail and wholesale brands, a mix of omnichannel and pureplay businesses, and a mix of existing, acquired and newly launched brands. Prior to TWG, he founded, then lead a new category management business to over $20m in sales in 2 years which was successfully sold in 2012.
Andrew has also held executive level roles in IT, merchandise, sourcing, strategy and supply chain in retail, as well as senior consulting roles both independently and with KPMG in Asia and Australasia.
The key element for success is to exceed the expectations of our existing customers, helping them to success and they can be our biggest advocates.